Baseline Assessment LR

 1) Feedback

WWW: good understanding of the appeal of both magazines.

EBI: More industry info as well as a more developed analysis overall including an evaluative conclusion, explicit reference to digital media.

2) "Three ways BBC radio 1's Newsbeat fulfils its mission statement. 

• Inform- They discuss news and current events that have occured in the world to provide information for its audience (E.g. discussing the outcome of a football match and political affairs.)
• Educate- They educate they're audience through some of the news stories as well where they include interviews with experts to give they're opinion on the issue.
• Entertain- They use music as a way to connect to they're audience using popular musicians songs in the background or events that have happened to the musician.

3) How useful media effect theories are in understanding the response from War of the Worlds.

• Cultivation theory- Is useful as it explains that WOTW uses radio conventions (Radio interventions) alongside they're sci-fi genre conventions to trick the audience into thinking its a real radio.
• Hypodermic needle theory- Arguably not useful as it presents consumers as simply empty vessels that are injected with media but not everyone panicked when they heard the WOTW broadcast which contradicts this.
• Stuart Halls reception theory- Useful as Welles preferred reading for the audience was for them to panic in some kind of way when listening to WOTW but it can be argued that he most likely didn't expect it to escalate this much.

4) Essay play Paragraphs.

Paragraph 1- Intro and expressing how successful Mens Health is with representing its audience and catering to they're needs. Also talk about how EQ and GQ, they're competitors, aren't as successful at reaching to a predominantly male audience. Talk about psychographics and demographics of they're audience and the pleasures they grant them. 

Paragraph 2- Talk about the negatives of Mens health. Hyper-masculine ideas are used a lot in the magazine. A lot of the topics they discuss are stereotypical.

Paragraph 3- Oh comely centres its magazine on feminism and targets a niche audience compared to Mens health with OC having unconventional attributes. talk about how its subversive with its stereotypes and also use theories like Mulvey's male gaze to express its success as a independent magazine.

Paragraph 4- Oh Comely definitely struggles far more than Mens health when dealing with declining sales of print due to being an independent magazine. Oh comely is more of a passion project.

Paragraph 5- Iceberg press definitely isn't as powerful/successful as Hearst who own a plethora of magazines at they're disposal while Ice berg press only owns Simple things and Oh comely.

Conclusion-  Mens health is more successful in attracting its audience due to a complete understanding of them although at the expense of being highly stereotypical. Oh comely knows they're audience but not to the same extent which has led them to have to they're closure.

5) Three topics/skills i could do better on is most of the content on radio, proper timing and more knowledge of the audience theories.