Posts

Paper 1 Learner response

 1)  Q1. Add further detail to the answers using more media terminology to describe the poster. E.g. talk about how the decision to omit the eyes as a way to focus on the mouth (A singers way to express themselves) which is both meaningful and unconventional. Suggest why the title was partially obscured using media theories as a basis  The presentation of the artist (Makeup lipstick etc) and the gendered readings of this. Q2. Provide a balanced arguement when answering the question. Not enough detail on one side. Letter to the free relates to social issues within American society even the title itself makes people question whether they are truly "free" Letter to the free also makes use of its message through its colour palate being mostly black and white throughout the video Q3. Requires further detail and knowledge on the narrative theories (Todorrov, Levi-strauss etc) Q4. Paragraphs need further depth and planning to it. Timing became a problem. Discuss Butlers ideas of...

Henry Jenkins: Fandom

Fact-sheet#107 Fandom 1) A fan is a person who has a devotion to a media text that goes beyond simply consuming the text that they consumed. Matt Hill believes it becomes a part of someones identity much like gender, class and age. 2) The different types of fans that are identified by the extract are: Hardcore/true Fan : They identify themselves as the "insiders" within any fandom. They spend a lot of time and often money in becoming hardcore fans. Newbie : These are new fans of a media text and don't have the same devotion as a hardcore fan. They are seen as the "out-group" within any fandom. Anti-fan : Those who identify with a media text but in a negative light instead. Unlike hardcore fans they form they're relationship with a media text at a distance rather then a close reading. Hill argues that the anti fan views a negative stereotype of a genre or text ("People who watch horrors are sick") 3) A fandom is typically a group of people fascinate...

OSP Assessment: Learner response

+ 1) WWW: Successful response to Q1, understanding the theory.                                                                         EBI: Both answers need more detail and development specific example from the CSP in particular. 2) Three aspects from Q1 that I could have added are. Preferred-Linking Google Homes advert as a vision of an ideal family life. Mise-en-scene supports this with coloured pencils and a child's picture in the background. Oppositional-Google home shouldnt be seen as a natural part of someones home. Some audiences will reject this if they're concerned about they're data and privacy. Negotiated- The speaker has its usefulness despite the concerns in how it uses our data. 3) Three potential points for Q2 are: Clay Shirky End Of Audience- Audiences have a wide and diverse range of ide...

OSP- Teen Vogue Industry and social media

Industry: Condé Nast 1) Conde Nast owns GQ, The new Yorker, Vanity Fair, Wired and Architectural digest etc. Conde Nast makes an annual revenue of 1.1 Billion. 2) Teen Vogues main source of income is through advertising space online which is targeted using the persons browser history. They also monetise their customers data and loyalty whilst encouraging readers to register online for updates. Lastly they also gain revenue from Youtube videos. 3) Traditionally print based magazines like Teen Vogue are diversifying they're brand through... 4) Sponsored and advertorial content are vitally important for the fashion industry as in order to incentive's people to buy they're products they need to advertise and sponsor people to grow the awareness of they're products. 5) I believe that Teen Vogue is simply focused on making a profit and surviving in the industry. They use culture wars as a way elevate they're platform and attempt to support several different communities th...

Baseline Assessment LR

 1) Feedback WWW: good understanding of the appeal of both magazines. EBI: More industry info as well as a more developed analysis overall including an evaluative conclusion, explicit reference to digital media. 2) "Three ways BBC radio 1's Newsbeat fulfils its mission statement.  Inform- They discuss news and current events that have occured in the world to provide information for its audience (E.g. discussing the outcome of a football match and political affairs.) Educate- They educate they're audience through some of the news stories as well where they include interviews with experts to give they're opinion on the issue. Entertain- They use music as a way to connect to they're audience using popular musicians songs in the background or events that have happened to the musician. 3) How useful media effect theories are in understanding the response from War of the Worlds. Cultivation theory- Is useful as it explains that WOTW uses radio conventions (Radio interven...

Paul Gilroy- Diasporic identity

 1) Gilroy suggests that racial identities are historically constructed- formed by colonization, slavery, nationalist philosophies and consumer capitalism. 2) Gilroy explains that " Race is not the eternal cause of racism but is its complex, unstable product. Neither race nor racism is the exclusive property of the minorities who are there primary victims. 3) Ethnic absolutism is a line of thinking which sees humans are part of different ethnic compartments with race as the base of human differentiation. 4) Diaspora means the scattering of people and a diaspora is generally considered to exist within a small group in scattered numbers across continents. Identities of individuals within a diaspora are formed over time, as a result of historical social and cultural relationships within the group and other groups. 5) The common/dominant representation of black Britons was "an external and estranged from the imagined community that is the nation." 6) Gilroy believes that dia...

Magazine: Final Index

Magazine: Front cover practical Mens Health: Audience Mens Health: Language and representation Mens health: Industry Oh Comely: Audience Oh Comely: Language and representation Oh Comely: Industry