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OSP Assessment: Learner response

+ 1) WWW: Successful response to Q1, understanding the theory.                                                                         EBI: Both answers need more detail and development specific example from the CSP in particular. 2) Three aspects from Q1 that I could have added are. Preferred-Linking Google Homes advert as a vision of an ideal family life. Mise-en-scene supports this with coloured pencils and a child's picture in the background. Oppositional-Google home shouldnt be seen as a natural part of someones home. Some audiences will reject this if they're concerned about they're data and privacy. Negotiated- The speaker has its usefulness despite the concerns in how it uses our data. 3) Three potential points for Q2 are: Clay Shirky End Of Audience- Audiences have a wide and diverse range of ide...

OSP- Teen Vogue Industry and social media

Industry: Condé Nast 1) Conde Nast owns GQ, The new Yorker, Vanity Fair, Wired and Architectural digest etc. Conde Nast makes an annual revenue of 1.1 Billion. 2) Teen Vogues main source of income is through advertising space online which is targeted using the persons browser history. They also monetise their customers data and loyalty whilst encouraging readers to register online for updates. Lastly they also gain revenue from Youtube videos. 3) Traditionally print based magazines like Teen Vogue are diversifying they're brand through... 4) Sponsored and advertorial content are vitally important for the fashion industry as in order to incentive's people to buy they're products they need to advertise and sponsor people to grow the awareness of they're products. 5) I believe that Teen Vogue is simply focused on making a profit and surviving in the industry. They use culture wars as a way elevate they're platform and attempt to support several different communities th...

Baseline Assessment LR

 1) Feedback WWW: good understanding of the appeal of both magazines. EBI: More industry info as well as a more developed analysis overall including an evaluative conclusion, explicit reference to digital media. 2) "Three ways BBC radio 1's Newsbeat fulfils its mission statement.  Inform- They discuss news and current events that have occured in the world to provide information for its audience (E.g. discussing the outcome of a football match and political affairs.) Educate- They educate they're audience through some of the news stories as well where they include interviews with experts to give they're opinion on the issue. Entertain- They use music as a way to connect to they're audience using popular musicians songs in the background or events that have happened to the musician. 3) How useful media effect theories are in understanding the response from War of the Worlds. Cultivation theory- Is useful as it explains that WOTW uses radio conventions (Radio interven...

Paul Gilroy- Diasporic identity

 1) Gilroy suggests that racial identities are historically constructed- formed by colonization, slavery, nationalist philosophies and consumer capitalism. 2) Gilroy explains that " Race is not the eternal cause of racism but is its complex, unstable product. Neither race nor racism is the exclusive property of the minorities who are there primary victims. 3) Ethnic absolutism is a line of thinking which sees humans are part of different ethnic compartments with race as the base of human differentiation. 4) Diaspora means the scattering of people and a diaspora is generally considered to exist within a small group in scattered numbers across continents. Identities of individuals within a diaspora are formed over time, as a result of historical social and cultural relationships within the group and other groups. 5) The common/dominant representation of black Britons was "an external and estranged from the imagined community that is the nation." 6) Gilroy believes that dia...

Magazine: Final Index

Magazine: Front cover practical Mens Health: Audience Mens Health: Language and representation Mens health: Industry Oh Comely: Audience Oh Comely: Language and representation Oh Comely: Industry

Oh Comely- Language and representations

 Front Cover 1) The masthead's typography is written in a sort of handwriting style most likely in an attempt to make the magazine feel more casual and friendly almost like a diary. 2) The words under the masthead introducing the topics contained within the magazines helps tell us that the audience seem to enjoy being invested in a lot of different types of media like film, fashion and music. 3) The cover lines surrounding the magazine create a sense of enigma for the audience as Oh Comely's coverlines taunt the readers with subjects of interest but dont disclose much information about it beckoning them to open the magazine for answers. 4) Oh Comely's centre image subverts several conventions of other standard magazines. The model goes against the stereotypes of female models being shown in the media with them showing very few feminine traits.  5) Oh Comely's representation of gender seems to be focused on empowering femininity in they're own expressive way. Instead...

Teen Vogue audience and representation

Audience   1) Teen Vogues mission statement is to educate enlighten and empower they're audience to create a more inclusive environment. This already shows that one of the audience pleasures that they're audience will gain by consuming they're media is surveillance, personal relationship and identity. 2) Teen Vogue's target audience seems to be teenage female reformers and explorers who reside within gen z or millennial's. They're audience contains 63% of millenials/gen z. 3) Some of the audience pleasures gained by Teen Vogues readership are surveillance, personal relationship and identity. These pleasures aren't that different compared to magazines since they both offer the same information but just onto a new format thats available to everyone. 4) The political stories that Teen Vouge publishes are supposed to create some kind of controversy. Audiences are placed in a position to agree with they're perspective or at the least create some kind of confl...